You should not make this Business Mistake
You should not make this Business mistake
In Late 2018 when I started getting intentional about businesses
How they work and how to become profitable with them
I started reading books and started watching YouTube videos
All my dreams were to own a company and become a CEO
But as time goes on I discovered that there is much to build a company
Than just being a CEO
You need to have a structure and a system to follow
First of all, you need to have a brand,
Secondly, you need to have a product,
Thirdly you need to have a marketing strategy,
Fourthly you need to have a team, and so on.
If you calculate all the things involved you would discover that building a company is ‘not beans’ (Not Easy).
So I started wondering how do I make things more different
And I realized I was making this mistake a lot of wannabe entrepreneurs make.
The Common Mistake Wannabe Entrepreneurs Make
The common mistake wannabe entrepreneurs make is jumping into starting a business without having resources
They struggle and end up giving up or the business ends up crashing
Or in some cases, they borrow money and then lose control over their business to the lender
Until I became aware of this WEALTH TRIANGLE CONCEPT
This is what you will be learning about in a bit…
Every other entrepreneur has an analogy to this
But the best one that explains this is this triangle concept popularized by Dan Lok.
A lot of folks struggle because of the ignorance of this triangle
This triangle system I have never seen anyone follow and failed
Unless if your village people followed you to Lagos…. lol.
Ok here’s the concept
If you really want to make money
Or succeed in this life this triangle works like crazy
In the three sides of the triangle we have
High income skill = Scalable business = High return Investment
See if you are starting out let’s say from scratch
From Zero
Maybe you are in a job right now and you need something on the side,
Maybe you are looking for a job, sick and tired of submitting CVs up and down
Or maybe you have a dream of starting your company but the capital is your problem
Then what you need first is a High-income skill
A high-income skill is what would make you never run dry
In fact, my mentor Toyin Omotoso calls it what turns you into a live breathing cash machine
Once you have mastered a high-income skill
You can never go broke again in life whether you like it or not
And what are those skills?
Copywriting, Closing skills, Webdesign, Digital marketing, email marketing, Facebook advertising, etc.
When you have this skill you start earning at least N400k to N1m monthly
With such skills, you can become almost irreplaceable
Once you’ve attained that
You then can further proceed to build a scalable business
It could be a dream company or so.
After you have scaled
Then you can start investing your money in real estate, stocks, crypto
And so on
But a lot of people skip the process
Or are not aware of the process
They just go straight to investing or go straight starting a business
And they end up struggling and making little or no money
That is why 95% of businesses fail because businesses are made of skills
If you lack certain skills you would lose your business quickly
I hope you find this valuable?
If you do leave a comment below
Thank you!
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